Bringet Application
YEAR
2020
costumer
Tel Aviv Municipality (academic work)
ROLE
UI Design, user experience
PROJECT TOOLS
Adobe XD
Project Overview
Businesses and individuals can use Bringt. Through the application, individuals are able to donate objects or money to a variety of people or organizations in need. Furthermore, the application shares in real time the execution of an action by users, creating a social movement that influences the execution of additional actions, such as sharing the delivery of a chair or donation to a certain organization. The application also allows users to receive benefits and ranks and creates additional movements in the application.
Research
When I approached the research I tried to understand the needs of the entrepreneur and the users.
Understanding the Problem
The problem that the Tel Aviv municipality is trying to solve is generating additional income while maintaining the good name of the municipality and its uniqueness, therefore the municipality needs more leads while retaining customers with little financial expenses.
The needs of the users – contribution to the community, helping others to preserve a clean environment and belonging to the uniqueness of Tel Aviv.
Solution
An application that connects the town with the residents, gives benefits to the residents of the town, creates uniqueness, preserves the environment, enables help to others, increases the amount of leads for the municipality and thus allows for an increase in revenue for the municipality's services.
Design System
The royal purple and orange create a sociable and refreshing interface that gives a
new meaning of community these days – all classes can use the exclusive app I created.
Illustration
The illustrations that I used in Illustrator, The idea were to humanize a piggy bank and create enjoyment for the action through this fun character.
Typography
font family-rubik
Logotype
bring & get
powerful meaning
Colors
Icons
The Next Facebook
The user interface is based on other social apps with an emphasis on community. The interface is light and designed according to the language of the brand.
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